All news articles for January 2018

Forum participants: Innovators finding new paths to market

Forum participants: Innovators finding new paths to market

By Hank Schultz

Innovation is happening at all levels of the dietary supplement industry and is carving out new paths to market, driven by the application of advanced statistical techniques, participants in a NutraIngredients-USA panel said.

iStock / Ben-Schonewille

Vitafoods survey shows digestive health is top concern for industry – for the first time

Gut feelings: Digestive health is top of the agenda for nutraceutical industry

By Nathan Gray

An increasing consumer interest in probiotics and the microbiome could be one reason why digestive health has hit the top of the nutraceutical and functional food industry agenda for the first time, say experts.

AstaReal bolsters quality positioning with USP seal

News in brief

AstaReal bolsters quality positioning with USP seal

By Hank Schultz

Supplier AstaReal has taken another step in trying to differentiate itself within the astaxanthin category by announcing it has achieved USP Ingredient Verification on its ingredient.

Could SAD be new marketing angle for probiotics?

Could SAD be new marketing angle for probiotics?

By Hank Schultz

Seasonal Affective Disorder is a surprisingly common complaint, and might provide another avenue for probiotic manufacturers to market their products, a nutritionist has said.

InsideTracker integrates DNA insights with GoalGetter

InsideTracker integrates DNA insights with GoalGetter

By Stephen Daniells

Personalized nutrition specialist InsideTracker is expanding its analytical offerings with the launch GoalGetter, a DNA-based personalized nutrition and wellness product in the Helix.com store.

Algalif’s astaxanthin awarded non-GMO status

Algalif’s astaxanthin awarded non-GMO status

By Will Chu

Icelandic astaxanthin producer Algalif has received non-GMO accreditation for its Astalíf 5% and 10% oleoresin products, microalgae-based antioxidants suitable for softgel capsule formulations.

Nomva no more…  Probiotic 'super smoothie' brand Nomva calls it quits

'We hoped to provide a product that met your high standards for food that fuels an epic life...'

Nomva no more… Probiotic 'super smoothie' brand Nomva calls it quits

By Elaine Watson

Phenomenal Foods – the Los Angeles-based start-up behind probiotic-fueled organic fruit & veggie snack brand Nomva – has called it a day just over two years after launching in southern California.

Sneakz Organic unveils vegan protein powders for kids

Sneakz Organic unveils vegan protein powders for kids

By Elaine Watson

‘Stealth nutrition’ brand Sneakz Organic – best known for its veggie puree-infused milkshakes - is entering a new category with the launch of vegan protein powders for kids, which will be followed by a dairy-free ready-to-drink shake, and new products...

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