Marketing experts recommend that brands formulate a strategy to be as nimble as possible to deal with the as yet unknown changes to the supplement marketplace in the post pandemic world. A greater online capability is seen as one of key parts of that...
Given the current torrid pace of sales for some categories, the dietary supplement industry could emerge from the present crisis is a significantly strengthened position. Even categories that are in the doldrums stand to benefit.
On this episode, we talked with Mark LeDoux, founder, CEO and board chairman of Natural Alternatives International as well as the chairman of the Board of the Natural Products Association.
Sports nutrition marketing of the female athlete has come a long way as the industry embraces representing her as strong and powerful image rather than skinny and sexy, says Dr. Susan Kleiner, founder of High Performance Nutrition, and director of science...
There has been a lot of talk over the years about there being ‘two’ dietary supplement industries. One that plays by the rules, one that doesn’t. But it’s wise not to forget in that discussion the entrepreneurial drive that made this a thriving industry...
The Natural Products Association credits a grass roots pressure campaign with forestalling the advance of two troublesome Illinois State measures. One affects weight management supplements and the other CBD businesses.
The majority of the 48 most widely sold retail EPA/DHA omega-3 dietary supplements on the US market are of good quality, according to a new analysis by GOED that the trade groups calls “a timely snapshot of product quality in the US”.
Researchers are calling for improvements to the quality of online probiotic information after a study finds websites using unreliable sources and health claims unsupported by strong scientific proof.
A paper published today in a prominent medical journal asserts that the law governing dietary supplements is no longer adequate to protect consumers and sweeping changes are needed to keep potentially dangerous new ingredients off the market.
By Steve Mister, President & CEO, Council for Responsible Nutrition
The question of CBDs, and of a mandatory product listing, have dominated a year that for the dietary supplement industry has not been as tumultuous as some.
A recent appellate court decision coupled with a spate of warning letters sets the stage for more class action lawsuits like the proposed ones filed against CBD companies this week, experts say.
Hemp-derived CBD brands Charlotte’s Web and Infinite Product Co. have both been hit with proposed class action lawsuits filed in California that allege they misled consumers by marketing their products as dietary supplements when FDA has specifically...
A new study from Dr Pieter Cohen has revealed the presence of piracetam, a drug that is not approved for use by the FDA, in cognitive enhancement products labeled as dietary supplements, strengthening calls by stakeholders for a mandatory product registry...
Shoppers believe probiotics provide great health benefits and they want to consume them through food and drink beyond the refrigerator aisle, according to a new survey of more than 11,000 consumers across the world.
