Klean Athlete
Douglas Laboratories launched new line of sports supplements called Klean Athlete, formulated to help athletes feel healthier, without claiming to make them run faster or jump higher.
“We wanted to create a line of products that are not so much operating at the fringe of sports nutrition. We wanted to help people to be healthy athletes to begin with, to be clean athletes to begin with. We wanted something that you would not be afraid to recommend to someone you train with or your kids if they want to take the products,” Tim Monk, senior vice president of marketing for Douglas told NutraIngredinets-USA.