Pom Wonderful

FTC files brief justifying restriction of POM's First Amendment rights

FTC files brief justifying restriction of POM's First Amendment rights

By Hank Schultz

The Federal Trade Commission has filed a long awaited brief in POM Wonderful’s appeal of a false advertising case against the company.  As expected, FTC contends that POM’s ads were deceptive, and the company lacked sufficient clinical data to back up...

EVEn keel: The claim-making furore hasn't stopped POM launching a provocative campaign

FTC complaint may influence other POM Wonderful legal actions

By Shane Starling

Pomegranate leader POM Wonderful and Pepsi-owned Tropicana – locked in a legal battle over juice claims – have been asked to submit comments about the complaint lodged against POM by the Federal Trade Commission last month.

POM: The legal saga rolls on

FTC bombs POM (and researchers beware)

By Shane Starling

The Federal Trade Commission legal action alleging POM Wonderful made unsubstantiated claims for its pomegranate products, adds to a stream of claim actions the increasingly active agency has taken this year.

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