Ashwagandha

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Coronavirus: Spotlight on the Supply Chain

India lockdown affecting ashwagandha supply, but US inventories remain strong

By Stephen Daniells

Supplies of the Ayurveda’s flagship herb Ashwagandha from India are tightening as the country goes on lockdown because of the novel coronavirus, but two leading US suppliers tell NutraIngredients-USA that their domestic inventories remain robust.

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Ayurvedic product line aims to work in harmony with keto dieters

By Danielle Masterson

Whether it’s a sign of dissatisfaction with conventional Western medicine, or a more holistic preference, Ayurvedic ingredients like turmeric and ashwagandha are entering into the diets of mainstream North American consumers.

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