Ingredient supplier Ethical Naturals said a second study on its AlphaWave shows the ingredient eased stress among participants who were completing a mental arithmetic test. Several measures, including a brain wave scan, supported the conclusion.
After leading the Organic Trade Association as CEO for 13 years, Laura Batcha will step down next spring – leaving a legacy of savvy political acumen and active member engagement that helped the trade group expand the reach, impact, awareness and sales...
The recent thick sheaf of notices sent by FTC about paid endorsements is of special concern in the sports nutrition category, where the use of current and ex players, online influencers and affiliates in marketing is a common practice.
A meta-analysis of 41 studies has found that a high intake of the omega-3 fatty acid alpha linolenic acid (ALA) is associated with a lower risk of death from all causes, and specifically from diseases of the heart and blood vessels.
Packaging is often the first interaction that consumers have with a product. It tells a story, illustrates brand identity and in some cases even offers a sensory experience. Designalytics researches how clients can turn a branding overhaul into revenue.