Energy drink for e-sports, prebiotic powder by an iconic coffee company, and an entirely new brand specializing in performance gummies, here’s a quick round-up of recent product launches:
The UK looks set to ban the sale of energy drinks high in caffeine to children after a Department of Health consultation lays bare the link to headaches, hyperactivity and obesity.
Dynamine, a branded form of methylliberine distributed by California-based ingredient company Compound Solutions, has gone through the self-affirmed Generally Recognized as Safe (GRAS) process to validate its safety.
Results from a global survey revealed that many consumers are gravitating towards ready-to-drink sports nutrition products, as opposed to powders or bars.
By the end of 2019, 98% of food and beverage products will have adopted a standardized version of date labeling – ‘Best If Used By' – with complete adoption anticipated by January 2020, predict the Grocery Manufacturers Association (GMA) and the...
A study on professional athletes competing in Olympic sports has found that the players think they know more about supplements and nutrition than they actually do. The researchers called for more education and monitoring by coaches to inform correct supplement...
Ingredient developer Bioenergy Life Science is extending the reach for its patented d-ribose offering by combining it with a form of vitamin B3 to create a healthy aging ingredient called RiaGev.
The interaction of common ingredients contained in energy drinks may have a bigger say in the beverage’s effects on cardiovascular factors that affect the heart rhythm, a US study concludes.
Banned Substances Control Group has published its own list of ingredients that show up in dietary supplements but are of dubious regulatory provenance.
Bioenergy Ribose says its recent Novel Foods approval in the EU will help stoke the considerable momentum the brand has built up over the years, a momentum that helps it win the fight against copy cat material.
Nutrition giant DSM has revealed the results of its Global Health Concerns Studies showing ‘energy’ has knocked ‘weight’ off top spot as the most prevalent health concern in EMEA.
Targeting the right influencers for a marketing campaign brought in a return six times higher than the average social media food campaign, according to a recent analysis from consumer research company IRI for one of its clients, energy shot brand 5-hour...
What’s the typical profile of an energy drink consumer in the US, and how much are they drinking? Researchers from the Harvard T.H. Chan School of Public Health analyzed data from a national health survey to get some answers.
Diet positioning was hard to pull-off, Celsius learned. When the thermogenic drink brand switched its key messaging from weight loss to energy and fitness, everything changed for the better, its CEO told us.
Ready-to-drink sports beverage brand Kill Cliff struck a deal with Walmart, which will stock Kill Cliff’s canned drink Recover in 1,900 Walmart stores in 46 states.
