Is pill fatigue just a marketing ploy? No, say many experts in the field. It’s a real phenomenon and it’s driving both dosage form innovation and the movement of bioactives into functional foods.
Ingredient supplier Compound Solutions has introduced a nature identical version of theacrine branded as TeaCrine. The ingredient offers benefits over caffeine, the mainstay of energy formulations, the company says.
Sports nutrition has been a growth driver in the dietary supplement sphere, but one ingredient supplier believes the category can impose a constricting mindset on formulators that can blind them to much broader opportunities.
Reducing, enhancing or even eliminating caffeine content in coffee plants will be possible in the near future researchers are saying after completing the genomic map of the coffee plant Coffea canephora.
VPX/Redline CEO Jack Owoc tells Sports Nutrition 2014 delegates how to create a creatine-based sports/energy drink that’s 'omnipresent enough to crush Red Bull, Powerade and Monster'.
SPORTS NUTRITION 2014: A STARK WARNING FOR ENTREPRENEURS
Beverage brand development guru James Tonkin has warned wannabe entrepreneurs that going up against established brands such as Red Bull and Coca-Cola without some kind of ‘silo vertical’ protection is fruitless.
400 representative products tested for 4-mei levels
UPDATED Aug 22: The FDA has conducted new tests to determine exposure to 4-mei (4-Methylimidazole) via consumption of products containing caramel colors III and IV, and plans more to assess exposure from other sources such as brewed coffee and roasted...
BioFilm Ltd., a Scottish manufacturer of thin dissolving films, is expanding its offerings into the US, believing that it has the production and formulation capability to transform what has been a fairly quiescent market, the company’s North American...
Mixing alcohol with energy drinks or other caffeinated beverages across different doses may not alter the awareness of intoxication as previously suggested, according to a meta-analysis.
Already one of the most widely-used stimulants in sport, recent research suggests there may be greater scope for caffeine to be used in a wider range of sports as well as during exercise, says sports nutrition researcher and consultant in elite sport.
Activist investor William Ackman’s much publicized webinar on Herbalife, which he characterized as a ‘death blow’ to the company, turned out to be anything but. The company’s share price rose 25% yesterday, much of that rise coming during Ackman’s exhaustive...
'WE WILL FIGHT TO DEFEND OURSELVES AGAINST CIVIL INTIMIDATION': 5-HOUR ENERGY
Washington state attorneys insist that 5-Hour Energy wouldn’t work if it wasn’t for its caffeine content in a fierce attack on the credibility of America’s top-selling shot.
Drinking a carbohydrate-electrolyte beverage before and during a match did not help UK Championship trainee soccer players maintain blood sugar concentrations during the second half according to a new study.
The Center for Science in the Public Interest is calling on the Food and Drug Administration to require warning labels on energy drink containers notifying consumers of the risk of heart attack, convulsion, and other adverse reactions.
The hot market for functional foods shows no signs of cooling off, according to longtime industry consultant Jeff Hilton. In his view a number of factors will combine to drive continued growth.
Protein is still the bedrock of sports nutrition says Euromonitor, but non-protein products are expected to grow faster in several important global markets like Australia, Canada and Indonesia.
After a four-year delay, FDA has at last released a final version of its guidance on liquid dietary supplements. The document doesn’t much change the line of thinking offered in the draft version but does offer more detail and clarification and in general...
Attorney Justin Prochnow has made a career of reading the FDA tea leaves for his clients. As the industry enters 2014, he sees a long-term trend of GMP enforcement and nascent guidances on New Dietary Ingredients and liquid dietary supplements as the...
From warning letters to GMO labeling and FSMA, it’s been a busy year for the regulatory people. In this special gallery we review the top regulatory, policy & enforcement headlines from 2013.
Changes in marketing direction and a quiet year with lawsuits have seen three big players in the energy category bounce back in the eyes of consumers, but what does 2014 hold for the brands?
The lead researcher behind a high-profile paper showing energy drinks increase heart contraction rates has rejected claims by Monster Beverage Corp that the paper is ‘alarmist’ and stressed that “whether this increase in contractility is generally beneficial...
The FDA is preparing to finalize guidance clarifying the often hazy dividing line between liquid supplements and conventional beverages and foods as the debate over the proliferation of caffeine-containing products intensifies.
Colorado-based beverage startup Züm XR has made a splash with its patented technology that delivers slow, sustained caffeine release that has made its line of beverages the best sellers in their category in the western states region of Whole Foods Market,...
Sales of brain health boosting food supplements like omega-3s, the B vitamin group, vitamin C and phosphatidylserine are driving the category toward sales of €2bn globally, even as brain-boosting foods and beverages have endured a flat period.
The Food and Drug Administration's (FDA) Center for Food Safety and Applied Nutrition (CFSAN) has outlined its priorities for 2013-14, with a 'surprising' number relevant to supplements, including NDIs, GRAS, and GMOs.
Over 70% of Americans may be interested in reduced caffeine energy beverages that can offer the boost of caffeine but without the crash, according to a new survey conducted by Ipsos Research and commissioned by Chromadex.
PepsiCo is exploring the potential of natural energy drinks containing Chinese herbal extracts that can alleviate fatigue and enhance sports performance without a big dose of caffeine, a patent application indicates.
Connecticut-based NutriScience Innovations, LLC is offering caffeine from tea leaves as a natural alternative for manufacturers with an energy source to accommodate the ever increasing demand for naturally derived products.
The energy drink category - which did not set the world on fire in most other retail channels this summer - posted 7.4% dollar sales growth in the US convenience store channel in the four weeks to August 3, driven by a strong performance from Red Bull...
Singapore and Korea-based researchers have developed a caffeine detector and a detection kit that glows like a traffic light to indicate caffeine levels in different drinks.
Over 80% of US collegiate athletes are consuming energy drinks, supplements or prescription medications to enhance their athletic performance, says a new survey.
Sen. Martin Heinrich, D-NM, one of the dietary supplement industry’s new champions on Capitol Hill, spoke with NutraIngredients-USA to offer his views on the industry and the challenges it faces now.
A report on labeling and marketing of energy drinks by three members of Congress matches much of what industry is already working toward, according the Council for Responsible Nutrition.
The chairman of the Chicago City Council committee discussing highly caffeinated energy drinks is ‘confident’ some sort of action will come out of the hearings.
Thorne Research has announced a partnership with Herbal Science Group that gives Thorne access to HSG’s extensive herbal science database, the companies announced recently.
Revamped, more complete product lines that are connecting with new customers are driving growth in the sports nutrition market, according to a new report.
The recent boost in sports nutrition product launches is benefiting functional food ingredient suppliers, among them Kyowa Hakko, whose Sustamine ingredient is featured in a new beverage offering from Champion Nutrition.
The rate of adverse events for energy drinks and shots ‘appears low in the population of consumers’, but caution is still needed for the products, particularly for select population groups, says a new position paper from the International Society for...
Monster Beverage Corporation has blasted a recent government report on drug-related ER visits that describes energy drinks as 'dangerous', as “highly misleading”.
Two US senators and a member of the House of Representatives have sent letters to 14 energy drink companies seeking information about their products. The letters ask the companies to respond to detailed questions about their products’ ingredients and...
Big interview: Eric Schnell, founder MetaBrand; co-founder I AM Enlightened nutrition, Healthy beverage Co (Steaz teas)
Want to get a slice of the action in the shots category? Build a brand with a compelling story or ‘mission’, and formulate a product that delivers a discernible effect on consumers in 20-30 minutes, or you’re wasting your time, beverages and shots guru...
The latest offering in Reservage Organics’ Re-Body line of weight loss supplements has a sports positioning and seems to borrow a line from sports lore: Go big or go home.
The energy beverage sector had a lively 2012, marked by a high-profile wrongful death suit against Monster Beverage Co., some high-profile negative press and even higher-profile attacks from a pair of US Senators. 2013 is shaping up, if anything, to be...