Minerals

Immunity on-trend: Selenium and zinc’s time to shine

Editor's Spotlight: Startup Focus

Immunity on-trend: Selenium and zinc’s time to shine

By Nikki Hancocks

Vitamin D is enjoying its well-deserved moment in the spotlight but the next trending ingredients in immune health will be selenium and zinc, according to a supplement entrepreneur.

© ThamKC / Getty Images

Special edition: Supplements for pets

NASC President: Pet supplements sales surged in 2020

By Stephen Daniells

As we saw on the human side, the market for pet supplements expanded in 2020 and this growth has been sustained, says Bill Bookout, president of the National Animal Supplement Council (NASC).

The NutraIngredients-USA Awards are back! Submit your entries!

The NutraIngredients-USA Awards are back! Submit your entries!

By Stephen Daniells

The NutraIngredients-USA Awards are back for 2021 with new two categories but the same commitment to honor the best and brightest in ingredients, finished products, companies, people, and initiatives in the dietary supplements industry.

© Suwaree Tangbovornpichet / Getty Images

2020-2025 Dietary Guidelines support dietary supplement use

By Stephen Daniells

Folic acid supplements for mothers, vitamin D supplements for infants, and B12 supplements for older adults are just some of the recommendations in the 2020-2025 Dietary Guidelines for Americans, but there is barely any mention of omega-3s.

©Getty Images - Pict Rider

Just drink when you’re thirsty? Think again

By Hank Schultz

A new paper suggests that measuring proper hydration in the body is far more complex than might be assumed. Multiple tests might need to be done to get an accurate measurement, the authors claimed.

Image courtesy of Abbott Nutrition

Abbott launches Pedialyte adult rehydration range

By Stephen Daniells

Pedialyte – Abbott’s veteran rehydration product positioned in the children's and pharmacy aisles – is expanding to adults and active consumers with the launch of Pedialyte Sport, a new formula created for athletes.

Getty Images /  AnnaStills

New supplement line gives gamers a reboot

By Danielle Masterson

Skinz.gg, an esports health and wellness company, has launched its "Power Your Performance” line, geared toward the 2.5 billion gamers across the globe.

©Getty Images - serggn

NAD refers immune claims case on to FTC

By Hank Schultz

The National Advertising Division has referred the case of a supplement manufacturer making what have been deemed to be unsubstantiated immune health claims on to the Federal Trade Commission for possible enforcement.

©Getty Images - serggn

News in brief

FTC issues refunds in case of pain relief supplement

By Hank Schultz

The Federal Trade Commission has issued refunds in a case brought against an herbal based pain relief supplement that the Commission alleged had insufficient backing for its claims.