Technical / White Paper

Beverages for immune health: The challenges facing the functional beverage market

Format: PDF file | Document type: Technical / White Paper | Promoted Content

This Technical / White Paper has been written by Wellmune , and any views and opinions expressed do not necessarily reflect those of www.nutraingredients-usa.com

Beverages for immune health: The challenges facing the functional beverage market

Related categories: Immune support

Continued growth in the market for functional beverages with immune health benefits means that consumers have more choices than ever—especially in the U.S., where more than half (51%) of U.S. respondents to a recent survey said that they are encouraged to purchase a healthy lifestyle product after doing their own research on the product’s ingredients and benefits. Download the white paper, Beverages for immune health: The challenges facing the functional beverage market and how to solve them​ to learn about navigating complex markets with manufacturer support, consumer education, and more.

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