Flowens targets ‘huge category' of men with LUTS

Flowens targets ‘huge category' of men with LUTS

By Maggie Hennessy

French botanicals firm Naturex launched a cranberry powder extract aimed at older men with the lower urinary tract symptoms (LUTS) often associated with benign prostatic hyperplasia (BPH). 

Want to Go Less? Frutarom has the answer...

Frutarom: Bladder control is huge untapped opportunity

By Elaine Watson

The market for supplements to tackle an overactive bladder could be huge, but would only realise its potential if firms invested more on educating consumers about a problem believed to affect 25m+ Americans, according to Frutarom.


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