6 reasons to enter the NutraIngredients-USA Awards!

By Stephen Daniells

- Last updated on GMT

6 reasons to enter the NutraIngredients-USA Awards!

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The 2024 NutraIngredients-USA Awards are back with new categories but the same commitment to honor the best and brightest in ingredients, finished products, companies, people and initiatives in food supplements and functional food and beverage.

Entries for the awards are welcome across 14 categories, covering ingredients, finished products, companies and initiatives in the nutrition and food supplements industry.

But why should you enter? We’ll give you a few good reasons:

1. It helps you stand out from the crowd

Described as “the industry’s most coveted awards—similar to the Oscars!”, winning a Nutraingredients-USA Award is significant. Previous finalists and winners proudly display their achievements in advertisements and at trade shows. You, too, could join the select list of finalists and winners.

And here are testimonies from a couple of last year’s finalists:

“Being a finalist in three categories for the NutraIngredients USA Awards is an honor that brings immense joy and pride to our company,” said one company. “We entered these awards with the aim of showcasing our commitment to excellence in the research and ingredient innovation space. Being a finalist holds great importance to us, it validates our dedication and expertise in our field.”

Another said: “We are proud of our work, efforts, and outcomes. Being selected as a finalist at NutraIngredients-USA awards means a lot to us, a small company with a big vision. This is a strong recognition that our ingredients are outstanding [...] and will encourage us in the future journey.”

2. We focus on all areas of the industry

In addition to the ingredient and product products, we also give other stakeholders the chance to shine with categories that include Sustainability Initiative, Innovation in Women's Health, Nutrition Research Project and our Start-up Award.

3. Our NutraChampions

The industry has a lot of giants, people who have built successful companies and organizations and have had a lasting impact on the health and wellness of Americans. Our NutraChampions to date include Judy Blatman, Paul Schulick, Elan Sudberg, Asma Ishaq, Suzanne Shelton, Loren Israelsen, Rick Kingston and Diana Morgan. All have made profound contributions to the industry. It is an honor for us to recognize these people, particularly those who have done so much, often behind-the-scenes.

4. We're looking for the next big thing

Our Start-Up category recognizes those companies that are up-and-coming and are doing it the right way, building their businesses on strong science, robust partnerships and collaborations, and exemplary ethics. Previous winners include Radicle Science, Chinova Bioworks, Brightseed, Comet Bio, Plasma Nutrition and Prenexus Health. Does your Start-Up have what it takes?

5. Our judges

With the exception of our Editors’ Award, all of our categories are judged by independent industry experts​. Being named a finalist or a winner means you’ve convinced some of the most respected and knowledgeable people there are, and that makes your achievement even more impressive.

6. Editorial coverage

Being named a finalist—and of course winning as well—are newsworthy events. The articles we write about the awards put the names of participating companies in front of our readership, which is the most engaged in the business, as Nutraingredients-USA is the No. 1 daily news resource for the functional food, beverage and supplements industry.

So, what are you waiting for—submit your entry today!


The closing date for entries is Friday, March 29, 2024, at 11.55 p.m. CT (Chicago).

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