Information Resources, Inc. (IRI), announced that Joan Lewis will work with the company as a Senior Advisor, working closely with Andrew Appel, IRI’s president and CEO, and the company’s management team on enhancing its growth delivered portfolio of technology and data-enabled products and services.
“Joan is a uniquely-qualified advisor whose unmatched strategic insights will be critical as IRI continues to enhance the services we provide to deliver differential growth to our clients,” said Appel. “Her hands-on experience, ability to convert media and consumer insights into competitive advantage, thought leadership and organization development capabilities provide a valuable complement to our existing capabilities.”
Previously, Lewis served as a global senior executive with P&G.
“I’m eager to apply my experience to accelerate IRI’s growth plans,” said Lewis. “The company is dedicated to providing the leading-edge technology and innovation needed to achieve success in this highly competitive industry.”