Startups

Mixfit opens personalised nutrition intelligence to health experts

Mixfit opens personalised nutrition intelligence to health experts

By Nikki Hancocks

Global personalised nutrition startup MixFit is expanding its reach across the nutrition sphere as it launches a new B2B platform for nutritionists, coaches and other health experts who need to track their clients' lifestyles in real time.

istock | dmaa dmba dnp

Editor's spotlight: Startup Focus

Protein power: Startup stomps out misleading messages

By Nikki Hancocks

A startup founder who wants to banish the masculine and feminine stereotypes in protein marketing says sports nutrition products should be made more accessible by removing gender-focused health claims.

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