Gamers

Caffeine, TeaCrine, and Dynamine combination may improve gamer performance

26-Oct-2023 By Olivia DeSmit

A combination of caffeine, theacrine and methylliberine improved speed, accuracy, and cognitive abilities in video gamers. The study, published in Cureus, compared this combination to placebo and caffeine alone.

Microphyt taps esports category with microalgae

28-Nov-2022 By Danielle Masterson

As gaming continues to integrate into pop culture, all eyes are on esports, including the dietary supplement industry. Microphyt, a French firm that offers specialty ingredients from microalgae, recently introduced GamePhyt.

Kyowa Hakko launches clinically-researched paraprobiotic for eye health

15-Apr-2021 By Stephen Daniells

The EyeMuse-branded ingredient is supported by published studies, giving formulators a new option for products for consumers with digital device-related eye fatigue, from everyday professionals to gamers.

The Vitamin Shoppe inks deal with CTRL as gaming goes mainstream

04-Mar-2021 By Danielle Masterson

The meal replacement startup that gained a cult following among gamers will now be featured in more than 750 stores.

The global phenomenon of esports—and the sexism that comes with it

18-Feb-2021 By Danielle Masterson

While esports is the only professional sport in the world where the teams can be comprised of both males and females, it doesn’t mean everyone is okay with that.

NutraCast Podcast: Researcher reveals unexpected findings on esports athlete nutrition

12-Feb-2021 By Danielle Masterson

The German Sport University Cologne just published their third esports study that took a look at what Germany's esports athletes eat. What they found may come as a surprise.

Ghost Lifestyle CEO on new partnership with AB Inbev: ‘It’s a formidable one-two combo’

20-May-2020 By Stephen Daniells

Disruptive sports nutrition brand Ghost Lifestyle has announced a partnership with beverage giant Anheuser-Busch InBev for a new range of ready-to-drink products.

Polyphenols from grape and blueberry show promise as effective nootropic ingredients

08-Nov-2019 By Danielle Masterson

Nootropics are appealing to everyone from gamers to Alzheimer's sufferers.

Rise of gamer segment pushes nootropic ingredient supplier to market directly to consumers

19-Mar-2019 By Adi Menayang

Kyowa Hakko saw value in marketing its branded citicoline Cognizin directly to consumers at the SXSW Gaming event this past weekend, which is a gamer-focused offshoot of the popular SXSW event in Austin, TX.