Oxygen Radical Absorbance Capacity

ORAC-15M is a concentrated extract of grape skin, seed and fruit marketed as

Ethical Naturals: ORAC is still useful, but it's open to abuse

By Elaine Watson

California-based Ethical Naturals has weighed into the debate over how best to communicate the benefits of antioxidants following calls from one academic to banish the term from products labels altogether and claims by a top marketer that consumers have...

“One of the problems with antioxidants is that there is no differentiation, and this clearly isn’t working.” - Prof. Jeff Blumberg

Special edition: Antioxidants

Differentiation holds the key to antioxidant success: Expert

By Stephen Daniells

In the third part of our series on antioxidants, NutraIngredients talks to Jeff Blumberg, professor of antioxidants at Tuft University, and finds out why we need differentiation in the antioxidant field.


Follow us


View more


Featured Suppliers

All suppliers