Furthering their commitment to the environment, MegaFood has also put together a cross functional packaging committee to assess and develop more sustainable packaging solutions. By 2025, its goal is to move towards more sustainable materials.
"The vitamins, minerals, and supplements category is a sea of single use plastic bottles. We have to do better as a company and a category. This is a first step for us to make an impact while we also work on addressing the bigger challenges like stopping the creation of fossil based plastics, single use culture, and limited end of life solutions,” said Stacia Betley, Director of Sustainability and Social Impact at MegaFood.
Svanika Balasubrumanian, rePurpose's CEO and Co-founder said she was inspired by MegaFood’s dedication to sustainability and commitment to financing the recovery of verified nature-bound plastic waste.
“Together, we hope to set an example for other businesses to follow and drive positive change in the industry,” added Balasubrumanian.
To hear more on how the program works and what the partnership entails, listen to the NutraCast.