Insight Guide

Why you should add chews to your VMS portfolio

Format: PDF file | Document type: Insight Guide | Promoted Content

This Insight Guide has been written by Catalent , and any views and opinions expressed do not necessarily reflect those of

Why you should add chews to your VMS portfolio

Related categories: Vitamins & premixes

In the supplement market there are several factors that impact the consumer experience, a critical one being the delivery format. Supplement users are seeking a heightened sensory experience associated with taking them, and brands can capture this emerging market by providing innovation in chew formulations that enhance the user experience. Catalent can help brands develop and accelerate chewable portfolio options to delight their consumers.

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Chewable formats are an indulgent nutritional experience. Here’s why you should add chews to your product portfolio.

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