NSF International voices support for Supplement OWL

By Stephen Daniells

- Last updated on GMT

© iStock/FlairImages
© iStock/FlairImages
The Supplement OWL will be a “valuable tool for regulators, retailers and consumers”, said Lori Bestervelt, executive VP and chief technical officer of NSF International, following her organization’s endorsement of the initiative.

The Supplement OWL​ (the Online Wellness Library) – the industry-wide, self-regulatory product label registry being spearheaded by the Council for Responsible Nutrition (CRN) – went live in April 2017.

The registry is intended to boost transparency in the industry by providing a more complete picture of the marketplace. It serves as a resource for regulators, retailers, and industry, and can be accessed by anyone using the internet.

The registry has been endorsed several industry associations, including the United Natural Products Alliance​, the Consumer Healthcare Products Association,​ and the Natural Products Association​, as well as the American Botanical Council.

Commenting on NSF’s support of the OWL, Bestervelt said: “As a global organization with a mission of protecting and improving human health, we are pleased to see the supplement industry working together for greater accountability and transparency.

“We believe the Supplement OWL will be a valuable tool for regulators, retailers and consumers and we applaud the Council for Responsible Nutrition and all the other organizations involved in creating it.”

Steve Mister, CRN President & CEO, welcomed the support, saying: “CRN is delighted to see NSF’s public support and enthusiasm for the Supplement OWL. The registry is a crucial self-regulatory initiative that needs full industry support to succeed, and we’re pleased that NSF has positioned itself behind the registry. It makes sense that NSF, as a leader in public health and safety, recognizes the importance of the Supplement OWL and the role it will play in advancing the supplement industry through accountability and transparency.” 

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