MonaVie, a Utah-based manufacturer and multilevel marketer of a line of açai juice products and other supplements, settled on the snack bars because they are easy to pack and feature a suite of 24 vitamins and minerals to support the victims of the hurricane and the volunteers helping them in a situation in which they may not be eating complete meals.
“Like the rest of America, we were devastated to watch on the news as Hurricane Sandy wreaked havoc on our family, friends and colleagues on the East Coast,” said Dallin A. Larsen, found and CEO of MonaVie. “We at MonaVie alone have literally tens of thousands of people across Delaware, New York, New Jersey, Pennsylvania and Washington DC who were impacted by this disaster. Thankfully, Feeding America responded in a timely manner to our donation offer, and we were able to send the snack bars to their Long Island Cares location.”
The nutrition bars will be distributed to local agencies throughout the East Coast region, the company said.