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Trends > Product claims

Product claims

Product claims

The industry has a number of ways of explaining the potential health benefits of its products, from structure/function claims to full health claims. However, claims on labels, websites, at trade shows, and even twitter feeds are coming under increased scrutiny. In this topic category we bring all the news on claims together in one easily accessible section.

Probiotic/vitamin C blend cuts kids’ school absence by 30%

Daily doses of probiotics plus vitamin C can reduce flu incidence and missed school days by more than 30%, according to researchers.

Ullman on Bayer-FTC issue: ‘Be as careful with your implied claims & testimonials as you are with the express claims’

The US Federal Trade Commission’s motion against Bayer for claims made for its probiotic dietary supplement, Phillips’ Colon Health “warrants close monitoring” because of the potential wide-ranging implications, according to...

Bayer ‘extremely disappointed & strongly disagrees’ with FTC/DoJ allegations against Phillips’ Colon Health claims

Healthcare giant Bayer has said it will defend itself ‘vigorously’ against the US Federal Trade Commission decision to bring a motion against the company for claims made for its probiotic...

News in brief

Phase 2 gets Canadian health claims for weight management and healthy glucose metabolism

New Jersey-based Pharmachem Laboratories, Inc., has received the thumbs up from Canada’s Natural Health Products Directorate for two health claims for its Phase 2 Carb Controller.

Nordic Naturals boosts offerings for 'niche' sports market

Nordic Naturals has extended its line of omega-3 supplements that are NSF Certified for Sport with a liquid form of its Omega-D3 Sport line, which the company says is the...

News in brief

FTC permanently bans marketer from weight loss industry

The head of a marketing organization has been permanently banned from the weight loss industry in a settlement with the Federal Trade Commission.

Curcumin takes center stage, suppliers say

Sales of curcumin supplements are soaring. This perpetually almost-ready-for-prime-time ingredient has finally arrived, suppliers say.

Transparent lines of responsibility critical to support reliability of studies, experts say

Having more than one research organization involved in a study is not necessarily uncommon, but having clearly defined roles so that the integrity of the data remains intact and the...

GOED confident of success with omega-3 – blood pressure health claim

A health claim petition filed by the Global Organization for EPA and DHA Omega-3s (GOED) with the US Food and Drug Administration (FDA) has been opened for public comment.

FTC levies $3.5 million fine against green coffee bean extract supplier

Applied Food Sciences, a Texas-based ingredient supplier, has agreed to pay $3.5 million to settle a complaint brought by the Federal Trade Commission over what the FTC said was a...

DSM to increase omega-3s capacity in light of dietary reference intake review

The move by Canadian and US health authorities to look at the establishment of a dietary reference intake for omega-3s will be a boon both for public health and the...

Is FDA doing enough to stem tide of tainted products? Probably not

A review of recent FDA enforcement actions concerning tainted products marketed as dietary supplements highlights the scope of the problem facing regulators and the limitations they operate under in dealing...

Sports Nutrition 2014 delivers business ammunition

It’s free, jammed full of sports nutrition sector insights – and it’s just days away: Sports Nutrition 2014 .

Reaction to FDA's proposed Nutrition Facts updates

AHPA to FDA: Clarify protein labeling

Although it generally supports the Food and Drug Administration’s (FDA) proposed Nutrition and Supplement Facts label changes, the American Herbal Products Association (AHPA) urged the agency to adopt the Digestible...

AHPA's data shows FDA ramping up enforcement on tainted weight loss, sex products

The presence of undeclared pharmaceutical ingredients in products purporting to be dietary supplements is garnering an increasing amount of attention and enforcement from the Food and Drug Administration, databases compiled...

FTC's fines on weight loss claims total more than all other categories combined, CRN database shows

The Council for Responsible Nutrition has launched a new tool for members that puts together in one place data on recent enforcement actions by the Federal Trade Commission regardling claims...

Pure Via labels will be amended, but 'natural' claim will stay

What is natural, and who decides? Pure Via latest stevia brand to settle class action suit over ‘natural’ claims in $1.65m deal

10 months after Cargill agreed to settle a class action lawsuit alleging it was misleading shoppers by marketing consumer products under the Truvia brand as ‘natural’, the firms behind rival...

FutureCeuticals demonstrates method for measuring antioxidant activity directly in blood

Ingredient supplier FutureCeuticals has announced results of a clinical study that quantifies the direct effect of its Spectra product on free radicals in human blood.

Nosco: Beating the ‘boring’ connotation in supplement packaging

In its simplest form, dietary supplement packaging serves two basic functions: protecting and selling the product inside. 

Chr. Hansen wins landmark probiotics health claim in South Korea

Bioscience company Chr. Hansen’s Urex product has become the first probiotic to win an approved health claim in South Korea.

400 representative products tested for 4-mei levels

FDA to conduct more tests, but has “no reason to believe” that 4-mei from caramel colors poses health risks at current intake levels

UPDATED Aug 22: The FDA has conducted new tests to determine exposure to 4-mei (4-Methylimidazole) via consumption of products containing caramel colors III and IV, and plans more to assess...

Settlement offers injunctive, but not monetary, relief (Coke required to amend labels but consumers won't get any money)

Coca-Cola agrees to settle 'copycat' Vitaminwater deceptive advertising lawsuits, but CSPI still on the warpath

Coca-Cola has agreed to settle a series of 'copycat' lawsuits accusing it of deceptively marketing Vitaminwater. But the lawsuit that inspired them all - filed by the Center for Science...

HiActives powdered broccoli sprouts maintain nutritional potency: Futureceuticals

Futureceuticals says its HiActives broccoli sprout powder fills the void for a highly functional functional food and supplement ingredient, as the firm’s proprietary sprouting process and gentle-drying method creates a...

New trade organization forms with mission to define what 'natural' means

A new trade organization has formed with the mission to define what 'natural' means.  The nascent Organic and Natural Health Alliance (ONHA) plans to go about defining that attribute in...

DSM and Merck form high-end folate alliance

DSM Nutritional Products (DNP) is not abandoning its folic acid (vitamin B9) offering but has added a high-end, folate form aimed at global supplement and food makers in a deal...