NutraClick hires director of specialty growth strategy
Boston-based NutraClick has hired Brandon Cantrell to drive specialty retail growth. In this role, Cantrell will help enhance, broaden, and execute strategic initiatives to support NutraClick’s growing footprint within the specialty retail sector.
“Brandon has an incredible knowledge base and understanding of the specialty retail market that gives us yet another tremendous advantage in the industry, and I’m incredibly excited to have him on-board to spearhead this promising area of growth,” said Daniel Wallace, CEO of NutraClick. “His fresh perspective, passion, and deep acumen of this sales channel are certain to help us take huge steps forward towards strengthening our partnerships within the specialty retail sector.”
Cantrell most recently worked as director of retail development at Vital Pharmaceuticals where he led the specialty field sales team to expand brand presence of the company’s VPX/Redline Sports Nutrition products. Prior to Vital Pharmaceuticals, Cantrell was divisional VP at Nutrabolt, where he drove sales growth of the company’s brands, most notably Cellucor.
NutraClick is continuing to scale its team to support a growing customer base. In recent months, NutraClick has achieved record wholesale sales and continues to launch new products successfully with key partners including GNC, Walmart, and Amazon.