BGG’s Mexican expansion
BGG has opened a new sales office in Mexico City and appointed Ixchel Moreno Torres as Sales Manager, Mexico.
“BGG invested heavily in production and purification technology over the past 20 years, which makes us one of the leading global suppliers of products such as bilberry extract, licorice derivatives, tocopherols and tocotrienols, and of course astaxanthin,” said Chris Holland, VP of Sales & Marketing for BGG North America. “On the other hand, our international sales presence is still limited as we are directly covering foreign markets with our sales offices in Japan, USA, China and more recently Europe.
“The appointment of Ixchel Torres, who is intimately familiar with the dietary supplement, food and pharmaceuticals markets in Mexico, will be a tremendous help as we expand our product offering throughout North America and another step further in our global growth strategy.”
“The demand for high quality dietary supplement ingredients is growing in Mexico and BGG is uniquely positioned to support the needs of key customers,” said Ms. Ixchel Torres. “I am excited to be a part of BGG’s rapid global expansion and look forward to working with the BGG team.”