Sports nutrition

Two weeks to go! Get set for the Active Nutrition Summit

Two weeks to go! Get set for the Active Nutrition Summit

By Nikki Hancocks

Taking place in Amsterdam from October 9th-11th, NutraIngredients' Active Nutrition Summit will provide an expert-packed agenda of presentations, panel discussions and networking opportunities to help industry translate science into performance-enhancing...

Getty images / simonkr

Postmenopausal women work out too

By Danielle Masterson

Gone are the days of scaled down, pink bottles featuring thin 20-something women. Marketers are beginning to be more inclusive by offering packaging and products that represent reality: athletes of all shapes and sizes—and ages too.

The emergence of the creatine gummy

The emergence of the creatine gummy

By Asia Sherman

Gummies are making an inroad as delivery format for creatine, one of the biggest performing subcategories in a booming performance nutrition market.

 Q&A with ZOA ahead of pre-workout powder launch

Q&A: ZOA talks growth and evolution ahead of pre-workout powder launch

By Asia Sherman

ZOA, the company founded in 2021 by Dwayne “The Rock” Johnson and business partners Dany Garcia, Dave Rienzi and John Shulman, is adding ZOA+ Powder to its portfolio of energy and pre-workout drinks to help ZOA Warriors like themselves supercharge their...

Mixed review for Rhodiola rosea and sports performance

Mixed review for Rhodiola rosea and sports performance

By Asia Sherman

Does Rhodiola rosea reduce fatigue and increase endurance during times of emotional and physical stress? The Cold War Russians thought so, administering extracts from the hardy Siberia-grown perennial to its high-performing astronauts, soldiers and Olympic...

Getty Images / 	metamorworks

GNC and SPINS team up

By Danielle Masterson

The duo is planning to take the VMS category by storm with enhanced research and trends capabilities housed in SPINS’ product intelligence platform.

NutraCast: Nutritional Concerns of the Female Athlete

NutraCast: Nutritional Concerns of the Female Athlete

By Danielle Masterson

Although women have been underrepresented in nutrition, sport, and exercise science research, there’s a growing understanding of how sex differences and sex hormones influence the nutritional requirements to maximize health, performance, and recovery...

Getty Images / Smartboy10

August Launch Pad

By Danielle Masterson

This month is experiencing a probiotic takeover, along with products for hydration and skin health.

GettyImages - Professional female soccer player / peepo

Study: Elite soccer nutritionists highly recommend dietary supplements

By Olivia Haslam

A recent study has found that a high proportion of nutrition professionals working with elite soccer teams would recommend nutritional supplementation, highlighting the crucial role of nutritionists in enhancing player performance through well-informed...

Industry vet Lisa Thomas joins Nuherbs

Industry vet Lisa Thomas joins Nuherbs

By Danielle Masterson

Lisa Thomas is slated to expand market reach for the third generation, family-owned suppliers of sustainably sourced Chinese herbs.

Startup Stars: Prevess pioneering personalised nutrition with AI

Start-up Spotlight

Startup Stars: Prevess pioneering personalised nutrition with AI

By Olivia Haslam

Founded by Timo Spring, a former professional swimmer, Prevess (Prevention Effortless) is harnessing the power of AI technology to provide in-the-moment science-backed personalised nutrition guidance to athletes.

Getty images / PeopleImages

Tailored enzymes could be a game-changer for fish protein powders

By Danielle Masterson

Biotechnologists are diminishing the smell of fish and opening doors for protein powders previously deemed too ‘fishy.’ This finding has the potential to improve the quality of fish protein hydrolysates and promote their application as ingredients–while...

Getty Images / Jonathan Storey

Levagen+ PEA now available for beauty applications

By Cassandra Stern & Danielle Masterson

Gencor’s branded PEA can now be found in the beauty category for its ability to aid in a healthy inflammatory response and protect from oxidative stress-induced damage.

VOW Nutrition collaborates with Team GB ahead of 2024 Olympic games

VOW Nutrition collaborates with Team GB ahead of 2024 Olympic games

By Olivia Brown

Sports nutrition brand VOW Nutrition has collaborated with Team GB as the Official Nutrition Licensee ahead of the Paris 2024 Olympic games and is set to fuel the athletes with its range of nutritional supplements in the lead up to the games.

Getty Images / Peopleimages

Internationally-ranked cricket star fueled by Gencor

By Danielle Masterson

Gencor just announced its sponsorship with Danni Wyatt, who recently played in the Women’s Ashes Series and was announced Player of the T20 Series. Over a third of ticket buyers were women, demonstrating how the sport is reaching new audiences. Cricket...

Getty Images / 	insta_photos

Former GNC CEO joins The Vitamin Shoppe

By Danielle Masterson

Burris brings expertise across specialty retail, as well as health and wellness, to a new advisory role at the omnichannel specialty retailer of nutritional products.

Getty Images /   andresr

GNC launches supplemental health care service

By Danielle Masterson

The new service, GNC Health, offers access to licensed medical professionals, reduced wait time for urgent care and personal health appointments for loyalty members.

Image courtesy of TSI

TSI’s FZZR tech stirs up delivery format opportunities

By Stephen Daniells

With non-pills eclipsing pill formats in the US dietary supplements space, formulators and brands are looking for new innovations to differentiate products on the shelves. TSI’s FZZR technology offers “the best of powders and the best of effervescents...

© Flying Colours Ltd / Getty Images

Bimuno prebiotic may boost immune health for elite rugby players

By Stephen Daniells

Supplementing the diet of elite athletes with prebiotic galactooligosaccharide (GOS) may reduce the duration of upper respiratory symptoms and support gut health, says a new study that may improve the athletes’ availability to train and compete.

Meet the 2023 NutraIngredients-USA Awards Ingredients of the Year

NutraIngredients-USA Awards 2023: Meet the Ingredients of the Year!

By Stephen Daniells

Six new “Ingredients of the Year” were announced at the recent NutraIngredients-USA Awards spanning beauty from within, cognitive function, healthy aging, prebiotic, sports nutrition, and weight management. Read on to meet the winners…

Follow us

Product Innovations