Archives for July 9, 2025

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NutraWomen Wednesday: Mandy McCarthy, CMO, Trace Minerals

NutraWomen Wednesday: Mandy McCarthy, CMO, Trace Minerals

By Danielle Masterson

Mandy McCarthy, chief marketing officer at Trace Minerals, has spent much of her career transforming health topics into powerful marketing campaigns. Her psychology background proved invaluable in understanding consumer behavior, leading to disruptive...

Should creatine be considered a semi-essential nutrient?

Should creatine be considered a semi-essential nutrient?

By Lauren Nicolle

Creatine is a naturally occurring nutrient which is found in animal-based food sources such as beef, pork, herring and salmon. Yet new research suggests that around six in 10 people are lacking this nutrient, putting them at risk of ‘creatine malnutrition’.