A surge of interest in seaweed ingredients is sweeping the globe. It’s a trend being fuelled by unique bioactive compounds and rising consumer demand for natural, sustainable and efficacious products. Exponential growth in scientific papers exploring the benefits of marine algal compounds supports a bold 2023 prediction made by the World Bank – a USD3.9 billion rise in the global seaweed nutraceutical market by 2030.
One particular seaweed ingredient is leading the revolution: Fucoidan.
This Insight Guide identifies the top 5 market drivers for fucoidans and the key opportunities for formulators and brand owners moving forward.
