Metabolic health is not about looking good, it is about being healthy. It involves having a healthy liver, intestinal tract, body’s fat stores, muscles, heart, and brain tissue, ensuring both quality of life and longevity.
Consumers understand the importance of metabolic health and its role in maintaining overall health. As such, 37% of global consumers stated the COVID-19 pandemic made them more conscious of their weight and 31.9% of their cardiovascular health.
Scientific evidence indicates a strong link between the gut microbiota and metabolic health. And as far as gut microbiota is involved, probiotics can undoubtedly play a role.