NutraWomen Wednesday: Laura Chamberlain, chief customer officer, Nature's Way

By Danielle Masterson

- Last updated on GMT

Related tags nutrawomen wednesday natures way

The consumer goods sales professional is enjoying her ‘health and wellness season’ at the pioneering herbal supplements brand.

An accomplished sales leader, Laura Chamberlain, chief customer officer of Nature's Way, has built businesses and teams over a 30-year career at companies like Kimberly Clark, Hershey and Danone. 

Chamberlain said over the years she evolved alongside her jobs.  

“It's interesting, if you look at my career, it's almost like a lifestyle change too. With every company, I had different lifestyles. When I was at Kimberly Clark's, I had children: diapers and cleaning products. As my kids got older, I was with Hershey, at Danone as my kids were teenagers, I was more health-focused on health and wellness, including myself. And now I'm in a vitamin supplement company,” Chamberlain. “Every company has taught me a lot.” 

Chamberlain said one of the reasons she joined Nature's Way is because she wanted a better understanding of the category. 

“It was a category that was super confusing to me as a consumer. And I'm always looking for a challenge where I can dive into something that I can assist with or at least learn and understand and I have a huge curiosity within the vitamin supplement category,” said Chamberlain. “I found that they [Nature’s Way] had this deep heritage of products, 55 years in development, over a thousand SKUs, and they were US-based, which is always nice. And so I kind of fell in love with them right away.”

As attitudes toward female health shift, Chamberlain said she’s excited to see more product development and conversations on the topic.

“It's fantastic to know that in the last three to five years, suddenly the word ‘menopause' is no longer a dirty word or something that you don't want to openly talk about. In fact, people are now embracing it. There's more women's brands being launched today than ever before, and I applaud every company for doing it.”

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