Cyvex launches potato protein ingredient for weight management

By Stephen Daniells

- Last updated on GMT

Related tags Ingredient Nutrition

Cyvex Nutrition is rolling out a potato protein extract for weight management under the brand name SolaThin.

The ingredient, being launched at Expo West later this week, is reported to be a pure potato protein extract consisting of several low molecular weight proteins, including protease inhibitor PI-2.

A spokesperson for Cyvex told NutraIngredients-USA.com that the ingredient is not GRAS, “but can be safely used in beverages”​.

The benefits of the ingredient are reported to be related to the proteinase inhibitor II (PI2), which is said to enhance the body's own release of cholecystotinin (CCK), an appetite-suppressing hormone that work by delaying the emptying of the stomach (gastric emptying) and thereby promoting the feeling of fullness.

“With approximately 60 million U.S. adults considered to be overweight, SolaThin provides manufacturers with 20 years of university-affiliated research that confirms its ability to safely promote weight loss with no observable side effects,"​ said Matt Phillips, president and CEO of Cyvex Nutrition. "SolaThin's nutritional makeup provides a superior, vegetable-based protein source to further curb appetite without the use of weight loss stimulants."

According to Cyvex, the vegetable-sourced, GMO-free ingredient contains no added compounds and features more than 90 percent protein, PI-2 included. This high level of protein is higher than other PI-2-based ingredients already on the market, claimed Cyvex. The potatoes are sourced from the Netherlands and are non-GMO.

“The ingredient is at least 90 percent protein so the ingredient can have greater than 90 percent protein,” ​explained the spokesperson. “The remaining small percentage is residual carbohydrates, iron and potassium.”

"The ingredient is partially soluble, and can be described as a fine, cream-colored powder. We are hopeful it will be available as a functional food ingredient in the future, but for now our customer focus is for dietary supplements and select functional beverages,"​ said the spokesperson.

An expanding market for expanding waist lines

The slimming ingredients market can be divided into five groups based on the mechanisms of action – boosting fat burning/ thermogenesis, inhibiting protein breakdown, suppressing appetite/boosting satiety (feeling of fullness), blocking fat absorption, and regulating mood (linked to food consumption).

At last year’s SupplySide West Expo in Las Vegas, Tom Vierhile from Datamonitor told attendees that the big growth area for supplements regarding claims is for calorie or fat burning. In 2007, calorie/fat burning was experiencing 1 percent growth, while in 2010 this had increased to 3 per cent, he said.

Satiety continues to receive a lot of attention from consumers, said Vierhile, however such interest does not necessarily translate into product sales, he said. Indeed, according to a recent survey of global consumers by Datamonitor, “consumers talk around satiety, and not about it”.

“Hunger control will potentially resonate more effectively with consumers than satiety,”​ he advised.

SolaThin is not the only potato-based ingredient targeting the weight management market. Kemin Health offers the Slendesta ingredient, produced from US grown white potatoes. The benefits of Slendesta are also related to the proteinase inhibitor II (PI2).

Other ingredients also targeting CCK include Lipid Nutrition’s PinnoThin, containing the polyunsaturated fatty acid pinolenic acid derived from the seeds of the Korean pine nut tree (Pinus koraiensis​). The ingredient is reported to boost expression of the appetite-suppressing hormones (glucagon-like peptide-1) GLP-1 and CCK.

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