Coming soon: The Botanical Supply Chain webinar

By Stephen Daniells

- Last updated on GMT

Don't miss the Botanical Supply Chain webinar!
Hear from experts from Nature’s Way, the American Botanical Council, Plantaphile and Ayana Bio in a free webinar on April 25 that explores the challenges of a rapidly changing (and stretched) botanical supply chain.

Sales of herbal dietary supplements in the United States are estimated to be worth over $12 billion, according to the American Botanical Council’s most recent Herb Market Report.

Despite the market success, the supply of botanicals has never faced more challenges, from the effects of surging demand for adaptogens and immune-support ingredients during the pandemic to disrupted shipping from Asia and the eternal threat of adulteration.

And that’s even before we get to the global threat of climate change, socioeconomic changes in key botanical growing regions, and the opportunity/challenge (depending on your perspective) of plant cell cultivation of key botanicals attempting to replace plants in the ground.

But which herbs are most challenged? How is the decline in wildcrafting in certain areas impacting key botanicals? What effects are climate change and socioeconomic upheaval and even war having on the supply? How do companies navigate the eternal threat of adulteration?

This webinar will answer these questions and many more, while also considering how rapid advances in technology like plant cell cultivation could upend the traditional supply of botanical ingredients.

The upcoming The Botanical Supply Chain​ webinar will bring together key stakeholders from across the botanical supply chain to share insights and best practice to ensure that supply, demand and quality standards are met.

This FREE webinar (registration required) will take place on April 25 at 12 p.m. ET, 9 a.m. PT and will feature insights from:

Dr. Stefan Gafner​, Chief Science Officer, American Botanical Council

Travis Borchardt​, Vice President of Regulatory Affairs and QC/QA, Nature's Way - Schwabe North America

Dr. Thomas Brendler​, Founder & CEO​, Plantaphile

Frank Jaksch, CEO, Ayana Bio

The webinar will be moderated by Stephen Daniells, PhD, Editor in Chief of NutraIngredients-USA.

This webinar is made possible by the generous support of:

Ayana Bio​: Ayana Bio uses plant cell cultivation to grow plant materials without growing them in the ground. The company focuses on creating ingredients that leverage plant bioactives for health and wellness products. Plant cell-derived ingredients solve many of the sustainability, purity, safety and ethical concerns in current botanical supply chains.

Sustainable Botanicals International​: Sustainable Botanicals International sources essential and natural oil ingredients from the Maori families in New Zealand to the Mapuche people in Chile, from the forest of Colombia to the villages of Narayanpatana, India. The company makes sure that indigenous communities and small farmers are able to bring their ingredients directly to you, guaranteeing high-quality traceable products.

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