Protein Powder

Myprotein: Breaking stereotypes and empowering women in sports nutrition

20-Feb-2024 By Olivia Haslam

A significant number of women still do not perceive sports nutrition as essential for their fitness goals, a persisting misconception that The Hut Group (THG), owner of supplement brand Myprotein, is working to dispel.

EverGrain creates sports nutrition offerings with beer leftovers

01-May-2023 By Danielle Masterson

AB InBev’s sustainable ingredient business, EverGrain, said it’s poised to disrupt the performance beverage category this year with the launch of two products that use EverPro, a barley protein made from upcycled brewer’s spent grain.

‘Demonstrating quality’: MuscleBlaze develops test kit for consumers to verify protein powder authenticity

16-Aug-2022 By Tingmin Koe

India sports nutrition company MuscleBlaze has developed and launched a test kit designed to detect the presence and amount of whey protein present in protein powder.

Insights from Lumina Intelligence

Sports Nutrition – key trends for 2020

14-Oct-2019 By Shane Starling

The mainstreaming of sports nutrition backed by the ever-rising importance of online reviews and ratings and social media validation, are key findings from a 6-pack of sports nutrition sub-sector reports published by Lumina Intelligence.