Online Sales

Is it up to Amazon to make sure what's on the label is what's inside the bottle? ©Getty Images - batuhan toker

From the editor's desk

Is it Amazon’s job to fix a problem that was decades in the making?

By Hank Schultz

There has long been a tale within the dietary supplement business of there being two industries, the ‘good guys’ and ‘them.’ With the proliferation of fraudulent products for sale online, the question becomes, whose job is it to remedy that?

Getty Images / Marchmeena29

Experts lay out post-pandemic retailing strategies

By Hank Schultz

Marketing experts recommend that brands formulate a strategy to be as nimble as possible to deal with the as yet unknown changes to the supplement marketplace in the post pandemic world. A greater online capability is seen as one of key parts of that...

Lumina Intelligence

Lumina: More and better reviews key to online success

By Hank Schultz

Lumina Intelligence now has enough data for online product reviews to use it in a predictive fashion. For sports nutrition products the news is those with the most reviews and the best scoring reviews prosper; products with few reviews get dropped.

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