E-Commerce

CPG brands find challenges, opportunities creating their omnichannel strategies

06-Oct-2023 By Ryan Daily

Many CPG brands and retailers are struggling to create an integrated and cohesive omnichannel shopping experience at a time when retail media and paid promotions are even more crucial to gain a consumer's attention, a panel of experts shared in a...

Probiotics for immunity: Online reviews surged 26% in first half of 2020

21-Dec-2020 By Stephen Daniells

While digestive health remains the leading health position for probiotics in the US, immune support is the second most popular positioning with online reviews growing 26% in the first half of 2020 to hit 179,000 in July, says Lumina Intelligence.

Probiotics and immunity: Tips to maximise the online opportunity

29-Apr-2020 By Nikki Hancocks

Probiotic products for immune health are enjoying a surge in online searches – with some brands enjoying a 500% boost, but what can businesses do to turn interest into commercial success? Lumina Intelligence’ online marketing expert reveals her top tips...

Aussie doping saga: Industry association cautions against online purchase of overseas supplements

07-Aug-2019 By Tingmin Koe

Trade body Complementary Medicines Australia (CMA) has reassured the safety of Australian made supplements but cautioned against the online purchase of overseas products, amid ongoing doping saga involving national swimmer Shayna Jack.

Beating the odds: BY-HEALTH’s revenue 36% higher despite China’s stricter e-commerce and regulatory environment

07-Aug-2019 By Tingmin Koe

Chinese dietary supplement giant BY-HEALTH’s revenue for the first half of 2019 increased by 36.8% year-on-year, despite a slowing e-commerce business and stricter regulatory environment.

Offline optimisation: Indian e-commerce outfit HealthKart to up retail presence and in-house product range

22-May-2019 By Cheryl Tay

HealthKart — India's largest omni-channel nutrition platform — is planning further offline expansion and a more extensive in-house range of supplements, supported by a fresh round of financing to the tune of US$25m.

Daigou and direct-selling clampdown in China 'growing pains', but market will still thrive: HPA

08-Apr-2019 By Cheryl Tay

The recent slew of crackdowns, regulatory reviews and stricter rules for China's health food and supplement industry are 'growing pains' the industry must overcome, as regulators double down on efforts to promote safety and collect taxes.

Chinese boom: How probiotics and e-commerce are changing China's supplement industry

16-Jan-2019 By Cheryl Tay

Probiotics and e-commerce are two of the most prominent priorities for Chinese consumers when it comes to dietary supplements, according to a Mintel report on 2018's top supplement trends in China.

Is the time nigh? Firms warned of looming changes to China's cross-border e-commerce trade rules

30-Aug-2018 By Tingmin Koe

China looks set to implement new cross border e-commerce (CBEC) rules on January 1 next year, according to New Zealand Trade and Enterprise (NZTE). This is likely to lead to additional regulation and taxes for supplement and functional food firms.

In Brazil, association with pharma a boon for dietary supplement brands

22-Aug-2018 By Adi Menayang

In many countries, supplement brands like to market themselves as natural alternatives, or in fact antitheses, to pharmaceuticals. But it’s quite the opposite in Brazil, says André Di Donato, co-founder and co-CEO of MyPharma2Go.

The Vitamin Shoppe refreshes online shopping experience pushing personalization

12-Jul-2018 By Mary Ellen Shoup

The Vitamin Shoppe, which has struggled with declining sales from its brick and mortar business, continues to place more focus on its digital business, working with e-commerce solutions provider GroupBy to optimize and personalize its online shopping...

Blackmores CEO exclusive: 'New retail' a fascinating opportunity for international supplement brands in China

10-Jul-2018 By Gary Scattergood

China's 'new retail' phenomenon — whereby companies like Alibaba seek to converge e-commerce insights with bricks-and-mortar retail operations — could provide as many opportunities for supplement brands as it has done for food firms, Blackmores...

Are online supplement subscriptions the industry’s future? Mintel says model is poised for growth

25-May-2018 By Adi Menayang

When it comes to online shopping, dietary supplements join the likes of personal care products like razors and oral care, where consumers are more likely to hit ‘subscribe,’ according to an analyst from market research firm Mintel.

Redcon1's nationwide Vitamin Shoppe distribution hints at shifting sports nutrition strategy for the retailer

22-May-2018 By Adi Menayang

To Redcon1's CEO and founder, the newly-inked nationwide distribution deal with legacy retailer Vitamin Shoppe is a testament to his brand, and an indicator of change for the retailer.

Zenwise Health founder: ‘E-commerce lets us be nimble’

10-May-2018 By Adi Menayang

The Florida-headquartered supplement brand Zenwise Health has had triple-digit growth in revenue year-over-year continuously since it started in 2014. Founder AJ Patel attributed this to the nimbleness of being an online-only brand.