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Industry responds to Zoe science-backed supplement launch

By Olivia Haslam

Gut health-focused tech firm Zoe has launched its first own brand whole-food supplement designed to be sprinkled on meals to provide a microbiome diversity boost, utilizing an (as yet) unpublished RCT to help market its benefits.

 Q&A with ZOA ahead of pre-workout powder launch

Q&A: ZOA talks growth and evolution ahead of pre-workout powder launch

By Asia Sherman

ZOA, the company founded in 2021 by Dwayne “The Rock” Johnson and business partners Dany Garcia, Dave Rienzi and John Shulman, is adding ZOA+ Powder to its portfolio of energy and pre-workout drinks to help ZOA Warriors like themselves supercharge their...

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