A Whole Grain Stamp isn’t just for snacks or bread—global ingredient firm Glanbia Nutritionals introduced BevGrad Oats GF and BevGrad Quinoa, designed for inclusion in beverages.
General Mills is seeking to patent a new oat variety with more than double the protein of standard cultivated varieties and a more stable fatty acid profile, making the oats less prone to oxidation.
Ingredient supplier Frutarom is refining the position of its green oat extract Neuravena as a fast-acting cognitive enhancer to fill what it says is an unmet need in the brain health category, which it claims is over saturated with products aimed at preventing...
Z-Trim Holdings, maker of the functional food ingredient Z-Trim sourced from corn bran, has added a non GMO version to its product line.
The potential of oat beta-glucan to reduce cholesterol levels may extend across different ethnic groups, says a new study from Canada.
Beta-glucan shows potential prebiotic activity
Beta-glucan from barley may boost levels of beneficial bacteria in our gut, particularly in people over 50, says a new study from Greece.
General Mills has responded to a Food and Drug Administration (FDA) letter asking for more evidence to support a revised health claim regarding the impact of Cheerios on cholesterol levels.
Heart health claims grow in uncertain times
Heart health claims are becoming an increasingly common sight in food stores but Leatherhead Food Research says future success is not guaranteed.
General Mills has been told to change the marketing of its popular Cheerios whole grain cereal, as the health claims it currently uses classify it as an unapproved drug.
France approves beta-glucan claim
A beta-glucan health cholesterol-lowering health claim has been
approved in France, making it only the second disease reduction
claim permitted in a country notorious for conservative food laws.
Oat cholesterol claim woos Kraft in the Netherlands
Swiss-based CreaNutrition is demonstrating the value of approved
health claims by inking a deal with Kraft on the back of recently
approved oat-based cholesterol-lowering claims in the Netherlands.
Opportunities for heart health on FDA soluble fibre amendment
Fresh opportunities for food makers to tap into soaring heart
health market are opening up as FDA extends use of soluble
fibre health claim to include certain whole oat products previously
ineligible due to fat content.
Futureceuticals offers higher concentration beta-glucan
Momence, Illinois-based FutureCeuticals has announced the expansion
of its heart healthy grain-based fiber range to include a new high
concentration beta-glucan fiber.
FDA due to expand oat heart health claim
Oat products with a higher fat content could be eligible to carry a
heart health claim, according to a new proposal by the US Food and
Drug Administration (FDA).
GTC Nutrition brings Nurture into the fold
GTC Nutrition has bought the majority of oat-derived ingredient
manufacturer Nurture's assets as part of a deal that brings with it
the promise of a larger distribution network for Nurture.
Bioriginal introduces heart health combo
Bioriginal is expanding its range of products with two-fold health
benefits with a new flaxseed and beta glucan - an innovation that
takes it into hot area of heart health.
Frutarom harnesses mental health benefits of green oat
In seeking inspiration for a new ingredient for mental health,
Frutarom looked to the middle ages, when green oat was
traditionally used in this area - and used modern science to
support its efficacy.
Oat science leads to new functional foods
Dutch retailer Albert Heijn is launching a bread carrying a
cholesterol-lowering health claim based on its oat beta-glucan
content, writes Dominique Patton.
OatVantage delivers greatest intestinal viscosity
Nurture's OatVantage ingredient can lower the risk of coronary
heart disease more than any other commercial oat product, according
to a company-funded study carried out at the University of
Hain Celestial launches new functional cereals
Natural Foods Group Hain Celestial has introduced two new
functional cereals designed to contribute to the development and
maintenance of a healthy body, namely bone health and the immune
Rettenmaier expands oat fiber production in US
J. Rettenmaier USA, a manufacturer of insoluble dietary fibers and
other fiber types, is to build a $23 million plant in Cedar Rapids,
Nurture announces third patent on oat processing technology
Oat ingredients firm Nurture has been awarded a third patent for
its innovative technology that produces concentrated beta-glucan
from sources such as oat bran for use in dietary supplements.
A cascade of high-fiber cereals
General Mills-owned Cascadian Farm has introduced three new
varieties of organic cereals, Raisin Bran, Hearty Morning and
Purely O's, each said to provide a good to excellent source of
potentially heart-healthy fiber.
OatVantage nurtured into supplement
US oat-based ingredients maker Nurture has seen its concentrated
oat bran OatVantage emerge for the first time in supplement form,
providing a convenient way to help lower cholesterol levels and
reduce heart disease risk, it claims.
Natureal specialty oats for NA market
GTC Nutrition is to distribute Finnish company Finn Cereal's
specialty oat bran in North America. The product contains a minimum
of 15 per cent oat beta-glucan, said to be three times the amount
normally found in oat products.
Study calls oat fiber claim into question
The Food and Drug Administration (FDA) has finalised its rule
expanding the sources of oat beta-glucan soluble fiber that can
carry the health claim for lower risk of heart disease. But adding
the fiber to processed foods seems to...
CreaNutrition promotes functional food ingredient
CreaNutrition, the Swiss marketing and sales division of Swedish
oat company SOF, has announced that its soluble oat fibre is to be
used, making it the first 'functional food' in Sweden.
Oat consumption reduces need for blood pressure medication
Eating wholegrain oat cereal every day can help cut blood pressure
or reduce the need for blood pressure medication, according to
researchers from the US.
New test for beta-glucans could boost heart health
A new test is being developed to allow oat and barley breeders to
detect high levels of beta-glucans, cell wall plant components
which have been shown to have reduce the risk of heart disease in