National Football League

A still image from GNC's rejected ad.  GNC photo.

Expert unsure GNC can make case over rejected ad

By Hank Schultz

GNC has investigated filing a legal claim over its rejected Super Bowl ad. But an expert in broadcast advertising law said TV networks hold most of the cards in this type of transaction.

A still from GNC's ad.  GNC photo

GNC reportedly to file suit over banned Super Bowl ad

By Hank Schultz

GNC reportedly is considering filing suit over the NFL's rejection of the company's Super Bowl ad. While the rejection has been called hypocritical, a sports consultant said he wasn't surprised. 

MusclePharm adds Tiger Woods to stable of endorsers

MusclePharm adds Tiger Woods to stable of endorsers

By Hank Schultz

Sports nutrition firm MusclePharm has concluded a deal with Tiger Woods to feature the comapny’s logo on his golf bag. Woods reportedly will receive an undisclosed annual fee and stock currently worth about $5 million.

NFL star John Elway signs up to promote Neptune krill oil

NFL star John Elway signs up to promote Neptune krill oil

By Elaine Watson

Former National Football League (NFL) Super Bowl Champion and Hall-of Fame quarterback, John Elway has signed a multi-year deal with Neptune Technologies & Bioressources to serve as a brand ambassador for its krill oil.

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