Magnesium

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SPECIAL EDITION: INNOVATIONS IN MINERALS

Magnesium sales to surpass calcium sales by 2020?

By Stephen Daniells

With double sales growth across multiple channels, deepening science and expanding health benefits, and growing consumer awareness, magnesium sales could surpass those of calcium by the end of the decade, say experts.

Magnesium is 40% of our business and it keeps growing: Albion

Dispatches from SupplySide West 2013

Magnesium is 40% of our business and it keeps growing: Albion

By Stephen DANIELLS

It has been described as the ‘hottest ingredient in the mineral category’, and leading mineral supplier Albion most definitely agrees as sales of its magnesium ingredients now account for 40.6% of Albion mineral sales.

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