The ‘double edged’ nature of social media that can aid the spread of incorrect information can be countered by building communities and improving the way visual content is presented.
From why Facebook is a great way to garner consumer insights on a budget, to why inviting chefs to your focus group could help invigorate and speed up your innovation process, FoodNavigator-USA’s Food Innovation Forum covered a lot of ground. Here are...
Spices and seasonings giant McCormick is looking for new ways to engage with consumers via an expanded presence on photo sharing website Pinterest - the third-largest social media site after Facebook and Twitter - says its boss.
The world’s first 100 percent biodegradable chip packet attracted a lot of noise last week, but not the buzz that SunChips’ maker FritoLay had been hoping for.