Expo West

Nature’s Way reintroduces itself

15-Apr-2024 By Danielle Masterson

In an effort to bolster its origin story, revamp its offerings and update its design, Nature’s Way underwent a rebrand. The legacy brand showcased the new look recently at Expo West.

How personal inspiration and scientific pursuit led Sherry Zhang to found Genopalate

09-Apr-2024 By Danielle Masterson

Milwaukee-based GenoPalate has made its mark on personalized nutrition by offering at-home DNA tests and one-on-one online nutrition programs led by registered dietitians and personalized supplements.

CON-CRĒT stands behind creatine HCL gummies

08-Apr-2024 By Danielle Masterson

One year ago, Vireo Systems, the parent company of the CON-CRĒT creatine brand, marked an exciting new chapter by opening the first creatine manufacturing plant in the United States. NutraIngredients-USA caught up with the company's founder and president...

Charlotte's Web talks new products, regulation and innovation

21-Mar-2024 By Claudia Adrien

At Natural Products Expo West, NutraIngredients-USA spoke with Jared Stanley, co-founder of CBD company Charlotte’s Web. He discussed the various factors impacting the CBD industry, including how a lack of regulation in the category is creating a bifurcated...

Industry remembers ‘Father of Indian Nutraceuticals’ Dr. Muhammad Majeed

21-Mar-2024 By Danielle Masterson

For many, it was another year at Expo West. But behind all the hustle and bustle, the dietary supplement industry was grieving the loss of a man many refer to as a mentor, a father figure and an industry icon. Dr. Muhammad Majeed brought more than just...

NutraCast: Tracking pet supplement trends with MarketPlace

22-Feb-2024 By Danielle Masterson

As we gear up for Expo West, we can expect to see exciting trends like personalized nutrition, biotics and ingredients such as mushrooms—but those trends may not be for the demographic that comes to mind.

Expo West 2024 supplement preview: What’s happening on the show floor

21-Feb-2024 By Asia Sherman

Nearly 3,500 exhibitors are scheduled to attend this year's Expo West natural products trade show at the Anaheim Convention Center in Anaheim, CA.

EverGrain creates sports nutrition offerings with beer leftovers

01-May-2023 By Danielle Masterson

AB InBev’s sustainable ingredient business, EverGrain, said it’s poised to disrupt the performance beverage category this year with the launch of two products that use EverPro, a barley protein made from upcycled brewer’s spent grain.

Natural Products Expo West

Soup-To-Nuts Podcast: Innovations meet rapidly rising demand for prebiotics, probiotics and gut health+

03-Apr-2023 By Elizabeth Crawford

At Natural Products Expo West this year, walking down an aisle without seeing a callout for prebiotics or probiotics was nearly impossible as more players race to meet consumer demand for each, which research from Coefficient Capital shows is climbing...

Algarithm ramps up competition in omega-3 market with new partnership

28-Mar-2023 By Danielle Masterson

Canadian algae-based omega-3 manufacturer Algarithm Ingredients recently signed a multi-year manufacturing deal with Seafood giant Thai Union Ingredients (TUI). TUI signed on for a multi-year manufacturing partnership, including collaboration at TUI’s...

HowGood offers sustainability intelligence for brands to meet goals, measure impact

27-Mar-2023 By Danielle Masterson

The company’s digital platform allows food and dietary supplement brands to gauge, communicate and improve environmental impact.

MarketPlace shares trends, predictions as confluence of food and supplements reign at Expo West

23-Mar-2023 By Danielle Masterson

NutraIngredients-USA caught up with first-time Expo West exhibitors MarketPlace, to discuss their trends report and what it means for the show and beyond.

Nuun quenches thirst with proactive approach to hydration

14-Mar-2023 By Danielle Masterson

After nearly two decades in business, the electrolyte support supplement was once the only game in town. How are they winning in what's shaping up to be a crowded category?

Natural Products Expo West

Inflation slows, doesn’t stop natural & organic sales growth

13-Mar-2023 By Elizabeth Crawford

Rising inflation is taking a toll on natural and organic sales in the US, the growth of which slowed dramatically in 2022 and will likely continue to drop in the coming year before rebounding slightly in 2024, according to data presented at Natural Products...

Dole forays into dietary supplement space

23-Feb-2023 By Danielle Masterson

Just ahead of Expo West, the CPG giant’s new line of vitamin chews hit the shelves. This spring, the company will also release probiotic fruit sodas.

Developer highlights science and sustainability behind Ahiflower

01-Aug-2022 By Danielle Masterson

Ahiflower, which Nature's Crops International grows regeneratively and exclusively in the UK, supports a healthy gut microbiome and soil microbiome.

HempRise introduces 5% CBD nanoemulsion

09-Jun-2022 By Danielle Masterson

The vertically-integrated supplier of hemp extracts and cannabinoid ingredients recently introduced HempNANO, its new concentrated nanoemulsion for water soluble applications.

Sun Genomics debuts Floré Bloom, aimed to nourish gut microbes

07-Apr-2022 By Danielle Masterson

This year’s Expo West was chock full of innovations in gut health, offering a variety of benefits for humans to maintain optimal digestive health. But what about the 39 trillion microbes that call our bodies home?

"The possibilities are endless:" New technology converts bioactive oils into water-soluble powders

04-Apr-2022 By Danielle Masterson

Prodalim debuted the new platform at Expo West, demonstrating how innovation continues to push the intersection between nutrition and technology forward.

Is 2022 the breakout year for postbiotics?

31-Mar-2022 By Danielle Masterson

Compound Solutions’ CEO Matt Titlow weighs in at Expo West.

Keeping up with the plant-based demand

24-Mar-2022 By Danielle Masterson

Chinova Bioworks is using mushrooms to reduce food waste, improve shelf life and find sustainable solutions for ingredients.

Norilia roars into Expo West with savory protein

22-Mar-2022 By Danielle Masterson

Expo West attracted over 2,700 exhibitors and packed the house with a variety of proteins featuring unique flavors and ingredients. Of the thousands of new products to debut, one stood out. Not just because it’s a raman flavored protein served hot—but...

Pets take on human trends at Expo West

21-Mar-2022 By Danielle Masterson

Nearly 1 in 5 American households nationwide adopted a pet during the pandemic, according to the American Society for the Prevention of Cruelty to Animals (ASPCA).

Six key supplement trends from Expo West 2022

15-Mar-2022 By Stephen Daniells

We walked and we talked, and we took photos, and here’s our editor’s list of 6 key trends for supplements from Expo West 2022 in Anaheim.

Natural Products Expo West

Diversifying leadership, consumer-base represents significant growth potential for natural, organic brands

14-Mar-2022 By Elizabeth Crawford

CPG companies with more diverse leadership and which intentionally engage a consumer base that more accurately reflects the racial composition of the US population are attracting shoppers and growing faster than brands that over-index among white shoppers,...

From the show floor: Trendspotting at Expo West

14-Mar-2022 By Danielle Masterson

It’s been dubbed the industry’s ‘Super Bowl’ with an estimated 60,000 attendees flooding the halls of Anaheim Convention center.

Unigen launches two new botanicals for respiratory, immune health

24-Feb-2022 By Stephen Daniells

Unigen Inc. is launching two new botanical ingredients at the upcoming Expo West in Anaheim, one is positioned for respiratory health, the other for immune support.

Hibiscus and lemon verbena extract show weight management potential: RCT

24-Feb-2022 By Danielle Masterson

Ahead of Expo West, Monteloeder releases study that demonstrates extracts from hibiscus (Hibiscus sabdariffa) and lemon verbena (Lippia citriodora) may enhance satiety, suppress appetite and reduce cravings.

5 Women-led companies at Expo West

24-Feb-2022 By Danielle Masterson

While women make up a good chunk of the dietary supplement and nutrition workforce, women who hold a “director” or “executive” role are a rare find. Here are a few who should be on your radar.

Ahiflower, hemp, monk fruit headline new product launches

01-Apr-2020 By Danielle Masterson

Despite the cancellation of Natural Products Expo West, many brands are pushing ahead and insisting the show must go on. From supplements for first responders to multivitamins for babies, the latest products to launch offer something for everyone.

CBD firm CV Sciences reports 11% rise in sales

17-Mar-2020 By Danielle Masterson

One of the pioneers of the space topped $53 million in annual revenue, but also recorded a loss as the founders cashed out. The firm also said regulatory uncertainty has increased competition as numerous small brands crowd into the field.

COVID-19: Expo West canceled as New Hope shifts focus to Expo East

13-Mar-2020 By Elaine Watson

In an announcement that will not likely surprise many stakeholders, New Hope has decided to cancel (rather than postpone) the Natural Products Expo West trade show in Anaheim and focus its attention on Expo East in Philadelphia (Sept. 23-26).

Organizers postpone Expo West trade show over COVID-19 cancellations

03-Mar-2020 By Hank Schultz

The Natural Products Expo West trade show has been postponed, the organizers announced late Monday.

COVID-19 fears could cut Expo West attendance by as much as 60%

02-Mar-2020 By Hank Schultz

Hundreds of companies and brands have announced they won’t be at Expo West because of COVID-19 fears. The show’s organizers said yesterday the show will go on but predict overall attendance could drop by as much as 60%.

Great Lakes Gelatin Company to launch four new flavors of its Collagen Hydrolysate

27-Feb-2020 By Danielle Masterson

The family-run business from Grayslake, Illinois, is taking their collagen from the Midwest to Expo West.

Expo West pre-show: Getting to know the co-founders of Wellevatr

27-Feb-2020 By Danielle Masterson

Over 80,000 attendees and 3,500 exhibitors will flock to the Natural Products Expo West show in Anaheim, California.

The market for Menopause: Expo West preview

26-Feb-2020 By Danielle Masterson

The niche but lucrative market can no longer be ignored.

Drops and shots: CBD trend paves way for liquid formats at Expo West

21-Mar-2019 By Adi Menayang

Beauty-positioning, liquid formats, and honey were among the trends that shared the spotlight with CBD at the Natural Products Expo West show earlier this month.

'What we're wrestling with is whether CBD is an ingredient play, or something huge brands can be built around'

Trendspotting at Expo West 2019: CBD explosion, oatmilk on fire, protein still hot, sugar under attack

11-Mar-2019 By Elaine Watson

The fact that CBD is not a legal ingredient in foods and supplements - at least not yet - did not deter scores of exhibitors at Expo West, who added it to everything from soda to protein bars (absent any claims), with some opting for isolates, but most...

Special Edition: Botanicals

From calming capsules to energizing teas: Botanical product launches at Expo West

20-Mar-2018 By Adi Menayang

What’s new in the botanical supplements and functional foods this year? We caught up with some botanical-focused companies at the Natural Products Expo West show in Anaheim, CA, earlier this month to get the scoop.

EXPO WEST 2017: The state of the natural products industry

14-Mar-2017 By Elaine Watson

If the proliferation of booths at Expo West is anything to go by, the natural, organic and specialty products industry is in rude health, while investors are now competing with the likes of Leonardo DiCaprio for a slice of the action. But how fast is...

Expo West highlights: ‘Unless you've literally pulled it out of the ground yourself and stuck it in a box, don't call it all-natural’

17-Mar-2014 By Elaine WATSON

If it’s in the natural channel today, it could be in food, drug and mass merchandise stores tomorrow, so food and beverage trend-spotters were out in force at the Natural Products Expo West in Anaheim on March 6-9. 

Insights from Expo West 2014

From ancient wisdom to the new transparency: Trend spotting at Expo West

12-Mar-2014 By Maggie Hennessy

The natural products market continues to grow and achieve scale, reaching $150 billion last year and projected to hit $226 billion by 2018—with 68% of that coming from food and beverage products, according to the Nutrition Business Journal.

Dispatches from Expo West

What NutraIngredients-USA took away from Expo West

09-Mar-2009

Signs of the current economic recession were largely absent from the Expo West trade show in Anaheim, California, this year, with continued innovation in the field of functional foods and supplements.