International Flavors & Fragrances Inc (IFF) and DuPont’s Nutrition & Biosciences (“N&B”) completed their €40.7bn merger yesterday (February 1st) and revealed a modernised identity for the new industry giant.
Two new options by UL and the Hamacher Resource Group (HRG) offer dietary supplement manufacturers an efficient route to upload product labels to the industry-wide, self-regulatory product label registry.
What are the ingredients, claims, and trends that color new finished product launches in the dietary supplement space? In October, we saw the launch a new probiotic blend targeted for sleep support by Peptiva, an entire new line dedicated to turmeric...
Plant-based formulations for bars, beverages, and powders made up about 60% of all orders to California-based manufacturer Nellson in 2016, compared to just 25% last year, and a negligible amount in 2014, the company’s SVP of commercial development Bart...
Online retailer Vitacost.com is aiming to boost transparency and consumer understanding with a re-launch of its own brand of dietary supplements with new names and simplified packaging.
When it comes to sports nutrition purchases, consumers may say it’s ‘gains’ they care about—but they don’t really care, according to senior director of strategy at Interbrand Health Dominic Leung.
Nutri-Rich’s major rebranding effort—from packaging to formulation to transparency measures—gives hints to the future new norms of the nutraceutical industry.
Online retailing giant Amazon is dipping it’s toes in the waters with its own private label dietary supplement line. But the giant’s toes may cause waves instead of ripples and shake up the industry, experts predict.
In a category as crowded as protein bars, what can newcomer brands do to differentiate themselves? “We [are] working hard to build our brand through social media,” said a spokesperson for Sourcewell Nutrition, Source Bar’s parent company.
i-Health Inc., a wholly owned subsidiary of Royal DSM, has entered into an agreement to purchase the UP4 Probiotic brand from Wisconsin-based UAS Laboratories.
In the past few months, five nutritional supplements by various brands have been investigated by two branches of the ASRC. Two of these products have been discontinued
Diversion – the selling of authentic products in invalid markets, like MLM products on Amazon – is on the rise, with the healthcare practitioner and MLM channels most affected, says an expert from packaging specialists Nosco.
Increased scrutiny of dietary supplements by the media, regulators and legislators is an opportunity to talk about quality and authenticity and should not be a concern, says the President of NBTY Americas.
While turmeric is still a novel ingredient to many Americans, it’s only a matter of time before it moves from the niche to the mainstream of US food culture, predicts Temple Turmeric founder Daniel Sullivan, who has set his sights on conquering the conventional...
Switching to a captive distribution mode within the GNC network has helped dietary supplements marketer FitLife Brands realize higher profits on flat revenue, the company announced recently.
Tom Tolworthy worked to restructure Twinlab from the time he took over the iconic brand in 2010. The final deal, which closed in early October, turned out better than orignially envisaged and will put the company on the path to ‘reauthenticate’ the brand...
Relaunching as an employee-owned company will help focus Twinlab on its mission of “reauthenticating” the brand in the natural channel, said CEO Tom Tolworthy.
MetaBrand, a New Jersey-based brand consulting firm, has brought what the company calls an unparalleled array of talent, services and capabilities under one roof to help kick start natural products launches, be they supplements, beverages or cosmetics.
Danone has settled a class action lawsuit in Canada relating to claims made on labels, packaging and advertisements for its Activia yogurt and DanActive probiotic drinks products.
Schiff Nutrition’s decision to pump all available cash into branding and innovation instead of deep discounts has paid off for its Move Free joint care brand, with posted a 25% surge in sales in the third quarter in a category that was “basically flat”,...
Schiff Nutrition has signaled its intent for the ‘rich potential’ of the immune support segment with its purchase of Airborne, and the company believes its new acquisition and Emergen-C can both be successful in the marketplace.
Schiff Nutrition expects a “significant decline in private label sales” this year as it continues to ramp up investment in branded products and evaluates acquisitions that could further boost its brand stable.
Schiff Nutrition will continue to play in the private label supplements market but will “step away” from “crazy” tenders and pump all available funds into its brands from MegaRed krill oil to Sustenex probiotics, bosses have revealed.
New fortified coconut water products under the Phenom brand will hit shelves at nutrition and dietary supplements GNC from next month following a recent tie-up with PepsiCo, bosses at GNC have revealed.
Food manufacturers are confusing consumers by overdoing the number of claims they make on products and need to go back to a simpler style of labeling, according to a new report.
Spanish food firm Natra has reported yet more impressive sales and revenue growth as its integration of newly acquired All Crump continues with success.
Canadian supplement maker Jamieson Laboratories says it is
aggressively pursuing international expansion plans to meet rising
demand in markets like China.
Colorado nutritional foods and supplements marketer VitaCube has
unveiled a new corporate identity and product branding strategy
under the name of XELR8.
The ingredients industry is, and always has been, driven by
science, but consumers' continuing mistrust of mainstream medicine
and the growing trend towards self care makes it more important
than ever for products to wear their...
Sports equipment brand Everlast is adding its name to a line of
supplements manufactured by New York City-based Vitamin Branding to
launch early next year.
Phoenix Laboratories has acquired an exclusive license to market,
distribute and sell all of Cytodyne Technologies' products,
including its controversial ephedra-based supplement Xenadrine EFX,
following the formation of a new...
Gregg Engles, chairman and chief executive officer of Dean Foods,
the biggest US dairy processor, has said he is confident that the
recent acquisition of soy food producer White Wave will prove an
excellent investment as the market...
Leading Brands, the Canadian food and beverage brand management
company, is launching a range of Optimized Performance drinks,
designed to enhance hydration and performance in athletes.