Astaxanthin

NAXA adds finished products testing

NAXA adds finished products to natural astaxanthin testing scheme

By Hank Schultz

Differentiating natural vs synthetic sources has been the raison d'être for The Natural Algae Astaxanthin Association. NAXA has expanded that mission to finished products with the announcement of the extension of its verification program.

AstaReal was one of the founding members of NAXA, along with Cyanotech and Algatechnologies of Isreal. Algatech photo.

Founding member AstaReal withdraws from NAXA

By Hank Schultz

Founding member AstaReal has withdrawn from the Natural Algae Astaxanthin Association, while at the same time the association announced a new member, Chinese company Yunnan Alphy Biotech Company, Ltd.

Natural and synthetic astaxanthin are different products, Algatech exec says

DISPATCHES FROM VITAFOODS EUROPE 2014

Natural and synthetic astaxanthin are different products, Algatech exec says

By Hank Schultz

The natural vs synthetic astaxanthin debate centers on the fact that the products are not strictly analogous. “We are not saying that natural is necessarily better.  We are saying it’s different,” said Efrat Kat, director of marketing and sales for Algatechnologies.

Mexican astaxanthin producer to become vertically integrated

Mexican astaxanthin producer to become vertically integrated

By Hank Schultz

Another natural astaxanthin player is increasing its manufacturing capabilities with the announcement that Piveg, Inc.  a carotenoids manufacturer with business offices in San Diego, CA and production facilities in the central Mexican city of Celaya,...

Astaxanthin: Still red hot or cooling off?

Special edition: Antioxidants and carotenoids

Astaxanthin: Still red hot or cooling off? The Dr Oz effect… two years on

By Elaine WATSON

Rewind two years, and astaxanthin was the hottest nutraceutical in town, with sales “skyrocketing” following a slot on Dr Oz in which Dr Joseph Mercola described the potent red antioxidant as the “number one supplement you’ve never heard of that you should...

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