BrainGear
With a team of advisors that include neurosurgery professors, entrepreneurs, and athletic directors, BrainGear is marketed to offer cognitive performance improvements. Ingredients include acetytl l-carnitine, choline, inositol, N-acetyl L-tyorsine, l-theanine, green tea extract, DMAE, PQQ, niacin, and vitamins B6, B12, D, and E. Founder and CEO Patricia Gutierrez sees a big opportunity for cognitive-care beverages: “Now people are looking and saying ‘Okay I’ve taken care of my body, now I need to take care of my brain.’”