The common cold is one of the most widespread illnesses in the world. It is estimated that adults suffer from between two and four episodes annually, whilst children in school may have as many as 12 episodes per year.
A recent Cochrane review estimated that the total economic impact of cold-related work loss exceeds $20 billion per year. As a result, Americans spend around $2.9 billion on over-the-counter drugs (and another $400 million on prescription medicines) for symptomatic relief of cold.
Supplement and functional food and beverage manufacturers are increasingly catching on to the potential for immune support products, and big growth is expected for the category. Indeed, analysts predict that food, beverage, herbals and other supplements offering immune support set to grow from 2011’s $17.8 billion to $28.7 billion by 2015.
To check out our gallery of top immune health ingredients, including Echinacea, zinc, vitamin C, vitamin D, probiotics, and branded ingredients including EpiCor from Embria, Wellmune WGP from Biothera, please click here.
Recently, a study from Japan showed that fucoidan from seaweed also has a powerful “immune-priming” activity.
We all know that a cold or the flu are not fun, and the folks at B&D Nutritional Ingredients have come up with the infographic below to show the cost of a sick day for business.