Kemin sponsors triathelete to further eye health message

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Related tags: Nutrition, Epidemiology, Eye

Kemin Health has announced a partnership with blind national and world para-triathlete champion Aaron Scheidies to serve as a FloraGlo spokesperson to spread the message about eye health and nutrition.

Scheidies was born with a hereditary eye disease that slowly deteriorates his central vision, and has only 10 percent the vision of a fully sighted person. “As someone who is visually impaired, it's important for people to know and understand there are ways they can keep their eyes healthy now and help reduce the risk of eye conditions as they age,” ​said the 28 year old. “Through eating more foods rich in lutein and by taking eye vitamins with FloraGlo Lutein, people can ‘feed’ their eyes as their own first line of defense for healthy vision.”

“Our mission is to educate the public about how important it is to replenish the lutein levels in our eyes on a daily basis,”​ said Linda Fullmer, senior VP of marketing for Kemin Health. “Everyday, our eyes are bombarded by harmful bright light and free radicals that deplete these levels leaving our eyes less well protected. In fact, nearly half of the US population has low levels of lutein in their eyes, a risk factor for age-related disease. Too many people are still unaware that there are easy steps, like taking a daily eye vitamin, that can protect and prolong their vision.”

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