Chromium picolinate gets EU approval and distribution deal
Following approval as an ingredient allowed to be used in food supplements in the EU, Nutrition 21 has announced a distribution agreement for chromium picolinate.
The company announced that it Chromax chromium picolinate Diachrome ingredients will be distributed by Ingredia Nutritionals in the EU and selected markets in the Middle East, Africa and Asia.
The EU’s revision of its approved ingredients list last week sees chromium picolinate now available for sale throughout the EU, while it had previously only been available in the UK.
“Our continuing effort to develop our international business has been immensely improved with the approval of Chromax and Diachrome in the EU, and our retention of Ingredia Nutrition as our sales and marketing partner,” sad Michael Zeher, president and CEO of Nutrition 21.
