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The Next Blockbuster Joint Health Product: Ideas & Directions

Format: Webinar | Document type: Supplier Webinar
Related applications: Bone & joint health
Bone and Joint Health online event 2016

Considering the graying of America and the growth in the sports nutrition market, the market for joint health ingredients should be booming. However, research by the National Institutes for Health and consumer products companies suggest that the growth in use of joint health products lags behind other condition specific formulations and may even be in decline.This presentation focuses on the development and marketing of new joint health ingredients that have the potential to capture the trust and the imagination of consumers. These issues will be explored in the context of PLT Health Solutions’ portfolio of joint health ingredients, which have been top sellers in the joint health category.


  • Barbara A. Davis PhD RD

    Barbara A. Davis PhD RD

    Vice President of Medical & Scientific Affairs

    PLT Health Solutions

  • Steve Fink

    Steve Fink

    Director of Marketing

    PLT Health Solutions

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