
The sunshine vitamin is one of the hottest ingredients on the market today. Supplement sales are growing by over 100% year on year as more science emerges to support its potential benefits. Fortified and functional foods are also offering novel delivery systems for this ingredient.
27-Sep-2011 - Deficient levels of vitamin D may cause structural changes in the airways of children with a severe type of asthma, suggests new data from London.
26-Sep-2011 - The intake of vitamin D from foods has been in decline in the US population for the past 25 years, says a new study that highlights a ‘concerning trend’.
31-Aug-2011 - Increased intakes of vitamin D from foods but not supplements are associated with reduced prevalence of depression for postmenopausal women, says a new study.
30-Aug-2011 - The majority of American children are not getting sufficient vitamin D from sun exposure, even in summer months, says a new analysis from leading researchers.
09-Aug-2011 - Daily supplements of vitamin D may boost the function of the cells in the pancreas that produce insulin, says a new study from Boston-based researchers that supports the potential role of the vitamin for pre-diabetics.
26-Jul-2011 - Increasing serum levels of 25-hydroxyvitamin D is the "most cost-effective way to reduce global mortality rates", according to a new study.
22-Jul-2011 - Increased intakes of vitamin D are associated with a 13 percent reduction in the risk of diabetes, says a new meta-analysis.
18-Jul-2011 - A lack of exposure to sun and the resulting deficiency in vitamin D may have been behind the early demise of Wolfgang Amadeus Mozart, suggests a new analysis.
28-Jun-2011 - Women who take supplements of vitamin D and calcium may be at a reduced risk of developing skin cancer, suggests new data.
14-Jun-2011 - Increased intakes of vitamin D are associated with a reduced risk of cardiovascular disease in men, but not women, suggest new findings from a Harvard-led study.
31-May-2011 - Vitamin D fortified foods are not enough to ensure an adequate intake of the vitamin, and one-quarter of Canadians are not meeting the Recommended Dietary Allowance (RDA), says a new study.
08-Apr-2011 - Functional foods, multivitamins and fish oil are an increasing threat to single vitamin D supplements, as consumers seek to understand the controversy in vitamin D recommendations, says an analyst from Euromonitor.
24-Mar-2011 - The recent increase in vitamin D recommendations was focused on bone health because evidence for potential anti-cancer effects is ‘inconsistent and inconclusive’, say academics from the from the Institute of Medicine’s (IOM) committee.
01-Mar-2011 - The most realistic approach to boosting the nation’s intake of vitamin D is for food manufacturers to increase the dose of vitamin D per serving, says a leading expert on the sunshine vitamin.
07-Feb-2011 - High blood levels of vitamin D are associated with a reduced risk of colorectal cancer, according to a new meta-analysis of observational studies from an international team of researchers.