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NutraGenesis hires new sales manager

04-Dec-2008

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Nutraceutical ingredients firm NutraGenesis has appointed a new national sales manager and director of new business development.

The US-based company said a major focus for Craig MacIntyre will be the introduction of NutraGenesis’ bulk branded ingredients to marketers in both the dietary supplement, and functional food and beverage industries.

 

Earlier this year, the firm combined two of its ayurvedic extracts in a new 'beauty-from within' dietary supplement ingredient, which the company says can help rejuvenate the skin and reduce signs of ageing.

 

The new branded ingredient - Sendara - uses two of the company's existing products: Sensoril, a mood enhancer, and Capros, an antioxidant.

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